When you’re networking or meeting with potential clients, you often hand out business cards. These cards have been carefully designed to reflect you and your business because you want to make a great first impression. If your business card directs people to your brick and mortar business, think of your signage as your storefront’s business […]
Lindsey has experience in the signage and lighting industry and enjoys exquisite design combined with functionality. She brings expert advice in business development and attractive storefront design to our team of professionals.
Entries by Lindsey
Architectural sign brackets are the perfect solution for drawing more foot traffic to your business. They are also an extension of your storefront or offices, helping people locate your business. From posts to wall mount brackets, they come in a variety of shapes, styles, and designs.
Choosing the Right Sign Standoffs What are sign standoffs? The answer is simple; they are sign mounting hardware with the simplest installation that you could think of – with a classy, unmatched result. Have you ever seen a nice sign that looked like it was floating away from the wall, or perhaps screwed into the […]
What are Lumens? “What are Lumens?” is a question that may only be answered by physicists and light bulb makers – it certainly leads to more complicated questions! At the risk of delving deep into science however, here is a simple explanation will help clarify. Lumens are a form of light measurement in brightness. To […]
Your business’ signage is the most important part of your advertising. Hanging signs are a great way to get clients to notice you and for you to express your style – before they even walk in the door. When choosing your sign brackets, you need to consider how far you are from the road or […]
The quote “Those who wander may be lost” is sort of a misnomer. The line should read: “Those who wander in the mall may be lost. Bad wayfinding signs are a blow to your business if you’re stuck in a strip mall or a crowded business area, sharing a building, or even just a parking […]
Do you know what the ADA is? The ADA is the Americans with Disabilities Act, and it’s enforced to ensure that the public recognizes and enables the most mobility and ease of access for disabled individuals. You might ask what does this have to do with your business or your signage, and the answer is: […]
Building a brand name is as important to a business as keeping the books or making the profits – a brand name means that people will recognize your product and come back for it because they trust it. Not only will they come back for a single product, but consumers will be more likely to […]
There are two kinds of traffic that generally come with a business: foot traffic and street traffic. Both can pose dangers to the public and to your business – when people get hurt on your property, you are responsible. With HID lights, you can increase your “traffic safety” tenfold: A lamppost light on the corner […]
As important as freestanding signage is for any company, plenty of business owners find themselves requiring signage solutions that are slightly more permanent. Awning signs are one of the best solutions. They serve as both a retail business’s welcome sign and advertising spaces. Even though awnings are practical and highly efficient, business owners need to […]