If you want to draw attention to your business signage or displays, it’s important that you use outdoor lighting. Through the use of illumination, you can direct more attention to exterior signs and create a more impressive display. Find the perfect solution for lighting your company name, brand, or message with heavy-duty commercial lighting.
How Your Business Benefits from Gooseneck Lighting Lighting your storefront can seem like a big hassle sometimes – you’ve got to order the fixtures, and then have them wired and installed. First, however, you’ve got to choose your storefront lights and that can be a pain in the…gooseneck. In the past, gooseneck light fixtures were…
Since the invention of the first incandescent light bulb, the modern world has become flooded with artificial electric light. Brightly-lit lamps illuminate our streets, offices, and homes, extending the length of the day to give us more time to work and do activities. When artificial light becomes excessive and annoying, it is known as light…
What are Lumens? “What are Lumens?” is a question that may only be answered by physicists and light bulb makers – it certainly leads to more complicated questions! At the risk of delving deep into science however, here is a simple explanation will help clarify. Lumens are a form of light measurement in brightness. To…
There are two kinds of traffic that generally come with a business: foot traffic and street traffic. Both can pose dangers to the public and to your business – when people get hurt on your property, you are responsible. With HID lights, you can increase your “traffic safety” tenfold: A lamppost light on the corner…
As important as freestanding signage is for any company, plenty of business owners find themselves requiring signage solutions that are slightly more permanent. Awning signs are one of the best solutions. They serve as both a retail business’s welcome sign and advertising spaces. Even though awnings are practical and highly efficient, business owners need to…
LED lighting is hitting the market with astonishing popularity and once you understand the benefits of LED light bulbs, it’s not hard to understand why. While the light bulb has switched on for some people, others still remain painfully unaware. What are they? LED stands for light emitting diode. These aren’t your standard incandescent bulb…
There are few things as frightening as being out at night where there are no lights. If a business is open after dark, not only is it bad for sales, but having no lights on your storefront is a no-no, or at worst an “uh-oh” or an “oh no”. If your store is not opened…
Enjoying continued, widespread popularity, gooseneck lights are an ever-present standard of American lighting design. And for all their utilitarian history, goosenecks have undergone a rebirth of sorts, whereby architects and designers have newfound appreciation for their aesthetic potential. From outdoor lighting fixtures for commercial storefronts, to accent lights gracing urban condominiums, here’s a condensed look…
Whether your clients are driving down a darkened highway or walking through a busy urban city at night, it’s imperative that they’re able to see your business’s signage during evening hours. Your sign provides new customers with the first impression they will make about your company. Signs are a branding tool used to help current…